Fanduel Picks App

FanDuel Picks is an innovative twist on traditional Daily Fantasy Sports. The app lets users pick 3–6 athletes and predict over/under outcomes on specific stat categories, with higher payouts for more accurate picks.

I collaborated closely with the Product and New Ventures teams to support the creative launch strategy, managing timelines, aligning cross-functional stakeholders, and overseeing the end-to-end delivery of marketing assets across channels. I also partnered with outside vendors and legal teams to navigate compliance and creative approvals for this new app.

Role: Creative Operations